Turning ideas into products through design, prototyping, manufacturing,
and real-world validation. Custom Labs. Revenü. SY Mark 1.
I design products, systems, and everything in between.
Transforming early concepts into physical products through industrial design, CAD, engineering, prototyping, and manufacturing.
Design Fabrication Firmware
Systems & Software
Web platforms, automation, and the backend logic that keeps a business running without babysitting it.
Web Automation Backend
Guerrilla Growth Marketing
Low-cost, high-return acquisition — built and run the right way. No spam, no shortcuts that burn the brand. Just sharp, scrappy execution that outperforms bigger budgets.
Outreach Community Conversion
About
How I work.
I don't build products because a market already exists.
I look for overlooked opportunities, develop concepts around
them, and turn them into products, systems, and experiences that
create genuine value. I work across the entire process—from
identifying opportunities to designing, prototyping, manufacturing,
and bringing ideas into the real world.
I design products, systems, and everything in between.
My work sits across industrial design, manufacturing, software,
branding, and growth. I explore emerging technologies, changing
behaviours, and new production methods to identify opportunities worth
building around—then translate those signals into products, systems,
and experiences that create greater value through thoughtful design.
I am drawn to ideas that are ambitious, practical, or highly specific,
and that can be realized in novel ways. I focus on achieving quality
without unnecessary production cost, creating genuine value, and
finding thoughtful ways for new ideas to earn attention in an
increasingly pay-to-play digital environment.
The goal is not to simplify the thinking, but to turn complex thinking
into something clear, useful, and real.
The world's first AI-guided recumbent reverse trike.
A modular aluminum tube frame, 3D-printed connectors, and zero welding —
built to be assembled, repaired, and upgraded by the person who owns it.
The Frame
How it's built.
01
Modular Frame System
3D-printed connectors joined to aluminum tubes. No welding required, no specialized shop.
02
3D-Printed Connectors
High-strength PETG connectors with steel inserts, bolt-through by design.
03
Bolt-Together Assembly
Precision-fit parts. Basic tools to build, basic tools to repair.
04
Lightweight & Strong
Aluminum tube structure tuned for strength-to-weight, not just weight.
05
Easy Maintenance
Every component replaces or upgrades individually. Built for builders, not landfills.
06
Built for the Road
Minimalist, responsive, lightweight. Fun to drive — that's the whole spec.
The Thesis
Why it exists.
Most personal mobility is either a bicycle with no protection or a
car with too much mass. SY Mark 1 sits in the gap — a low,
stable, human-powered trike with an AI layer that guides the ride,
built from a frame you can take apart with a hex key and put back
together better than before.
The creative venture studio behind the companies I build — where
ideas evolve from early concepts into products and businesses through
industrial design, CAD engineering, Blender visualization, prototyping,
manufacturing, branding, launch, and long-term growth.
The Process
Idea to shelf.
01
Concept Development
Sourcing and shaping ideas worth building — scoped for real demand, not novelty.
02
CAD & Blender Visualization
Full 3D modeling and render pipeline — form, fit, and finish resolved before a part is ever printed.
03
Prototyping
Rapid iteration on real hardware — printed, tested, and refined until it's right.
04
Manufacturing
Print-on-demand and small-batch production, built to scale without sacrificing quality.
05
Branding & Launch
Identity, packaging, and go-to-market — the whole first impression, not just the object.
Our Companies
What we run.
01
Custom514
Print-on-demand and custom 3D printed goods — LED signs, décor, functional parts. From file to shipped object.
Custom514 — one of the companies under Custom Labs
